Produce quality brangus cattle, with adaptibility to function and thrive in the harsh environments found throughouth the West Coast
The WCBBA members will strive to improve cattle EPD’s while at the same time maintaining those traits in which the Brangus Cattle are well known for such as good tempermant, maternal instincts,calving ease, longevity and adaptability.
Provide Commercial and Purebred Cattleman with "Profit Making Sires" . This will be accomplished through a qualitative and Quantitative Bull Selection program conducted by the WCBBA. We will stand by our bulls and offer complete satisfaction.